Media Campaigns
“For me, securing talent is not simply about booking a name. I’m passionate about fostering genuine, productive partnerships between multiple stakeholders.”
Lisa works with businesses and charities to deliver high profile campaigns.
From developing ideas to securing talent, creating broadcast and online content.
Clients include National Lottery Good Causes, UNISON, Boots, ITV and British Airways.
“Lisa is our go-to celebrity producer and is a great asset to any business looking to secure celebrity talent.”
— Sinead Gilgunn, Head of Media, National Lottery Good Causes
MULTI-MEDIA PRESS CAMPAIGN
National Lottery Awards
Joanna Page, David Olusoga, Jacqueline Jossa, Victoria Pendleton, David Haye and Denise Lewis are some of many the names secured who have supported and presented awards for the annual ‘The National Lottery Awards’. Lisa has worked with the Media team over the last 3 years to help deliver talent across multi-media platforms to drive publicity.
PHOTOGRAPHY CAMPAIGN
Portraits of Loneliness
Working with celebrity photographer Ray Burmiston to capture eight British personalities in a moment of loneliness as part of ‘Good Morning Britain’s’ 1 Million Minutes. Lisa secured and art directed the commission which featured names included Ricky Gervais, Craig David and AJ Odudu.
LIVE TV CAMPAIGN
Good Morning Britain: 1 Million Minutes Campaign
Across 2021 and 2022, Lisa produced the celebrity content and VT films for GMB’s 1 Million Minutes campaign. Each year the public are asked to donate their time in conjunction with various charities. Talent support came from Colin Salmon, Vicky McClure, Bradley Walsh, Ben Miller, Will Mellor and more. Over 500 million minutes have been donated since 2016.
LIVE STREAMED TV EVENT
Boots Christmas Press Launch
Produced an hour-long live TV show 'Boots Christmas Unwrapped' for over 200 media and beauty influencers - the launchpad for the brand’s Christmas campaign in 2020. Worked on concept and execution including graphics, styling, set design and music. Scripted and produced interviews with Davina McCall, Fearne Cotton, Millie Mackintosh and Julien Macdonald.
MULTI-MEDIA PRESS CAMPAIGN
British Airways Flying Start
In partnership with Comic Relief
Worked with British Airways on high-profile events as part of its Flying Start partnership with Comic Relief. Including the successful Guinness World Record Attempt with Joe Wicks, Gabby Logan, Gary Lineker, Nicola Adams and Iwan Thomas along with members of BA staff and crew helping pull a British Airways A350 plane over 100 metres.
Claudia Winkleman, Tess Daly, Clare Balding and Matt Lucas were additional faces secured for promotional and stakeholder business events.
SOCIAL MEDIA CAMPAIGN
UNISON Champions Day
To mark UNISON’s first Champions Day to raise the profile of local government workers, Lisa secured Christopher Eccleston to take part in a special film talking to Local Service Champions award winner, Paddy Toner, a rehabilitation worker for the visually impaired in Halton.
PODCAST CAMPAIGN
Amazing Starts Here
Working with the National Lottery Good Causes team to cast Amber Rose Gill to host a 6 part podcast Amazing Starts Here - full of inspiring stories from ordinary people who do extraordinary things. From young activists working towards ending female genital mutilation to a songwriter determined to reframe grief.
SOCIAL MEDIA AND PRESS CAMPAIGN
National Lottery
#Planetary Promise Campaign
With seven in ten people admitting to not feeling they are doing enough to help save the planet, in 2021 Chris Packham and Rosie Ramsey fronted the National Lottery’s 2021 #Planetary Promise campaign. Lisa worked to onboard Chris and Rosie and with the video production agency to ensure social media content was delivered to engaged audiences and garner media coverage.
“Lisa was an absolute pro and delivered a show much better than I ever imagined. The feedback and coverage were incredible.”
— Clair Geekie, Director of External Communications, Boots
